The Science Behind FitsBrush



100s of MOLDS


The Research

Rachael spent 20 years exploring the various shapes of the mouth and teeth and compared that to common areas missed while brushing that were documented during hygiene appointments.  She began collecting and saving mouth molds over the years and started comparing, measuring, and graphing her findings.  She documented the three different mouth shapes we have; narrow, average, and wide.

People with a narrow/small mouth  have a much harder time adapting the toothbrush to the curves of their mouth.  These areas are common for plaque and tarter build-up.  And no matter your mouth shape or size, most people tend to miss behind the farthest tooth back (molar) in all 4 corners.  To help these problem areas,  the FitsBrush's unique side to side bend was created.  A perfect flex was also added to the handle to help with a major problem not only Rachael had, but many of her

patients, hard or aggressive brushing.  The Fits will teach you

to not brush so hard and save your gums from receding. 

Rachael graphed teeth sizes from the molds to determine the perfect bristle pattern, length, and placement for optimum overall bacteria removal.

She took measurements and graphed the biting or chewing surfaces to determine the proper width for the FitBrush's head. The inner bristles have to be short/firm to reach deep into the pits and grooves to remove food and bacteria from where we chew.

The outer rows of bristles are precisely measured to reach below the gums to remove plaque and stimulate tissues in the gentlest way possible. The concave bristle pattern hugs every tooth from the top to the bottom.

She also measured, studied, and manipulated close to every existing toothbrush on the market. In addition, she documented feedback from her patients, friends, and family on what they liked or did not like in a manual toothbrush, as well as watching and documenting brushing habits. 


Rachael spent years researching and investigating proper oral care.


Over - aggressive or hard brushing results in irreversible receding gums, thus leading to sensitivity and root decay.


A handle that perfectly flexes when pressure is applied, reminding you to not push too hard when brushing.


Commonly skipped areas are behind our farthest back teeth and around the bends of our mouth and canine area.


A handle that will bend from side to side and adapt to the curves of our narrow, average, or wide mouths.


Plaque not being removed from the gum line effectively, resulting in gingivitis or gums that bleed, root decay, periodontitis, and bone loss.


Bristles strategically placed in a arched pattern to mimic the shape and size of our teeth. Soft outer bristles reach deep below the gumline and ensure the proper brushing angle of 45 degrees.


Bristles not able to clean effectively deep into the chewing surface of our teeth, resulting in tooth decay.


A brush head that is wider with shorter center bristles will more effectively clean deep into the pits and grooves where we chew all that good food and most cavities start.


Wholesale orders welcome. Just email us and all the details will be sent to ya! 
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